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Posts tagged with advertising

I’m on a horse…

Posted by: | October 18, 2011 | No Comment |

Where were you? Where were you when American advertising got turned on its collective head? When marketing students and practitioners alike were met by a man on a horse and told from that day forth to “Be silly”?

under: Comm 455
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The opening chapter of Michael Schudson’s Discovering the News is basically a celebration of the brilliance that was the penny press. Schudson talks about how the penny press forever changed the face of journalism and of the dissemination of news, beginning in the early 1830’s. Schudson called the penny press a “revolution” for news. Schudson […]

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