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Posts tagged with media literacy

Learning through technology

Posted by: | March 27, 2016 | No Comment |

Media literacy dramatically increased with the increase of  technology. The education systems in America, as well as other countries, use technology to increase the media literacy of their students. There are many lessons being taught that focus on learning how to use technology and teaching students how to analyze and break down different forms of […]

under: Comm 455
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Media: how we want it

Posted by: | February 28, 2016 | No Comment |

The media shows the public what we want to see. Journalists don’t waste their time writing articles and features about the average person doing an average thing. That isn’t entertaining. The usual, weird, and outlandish is what the public want to hear about. In Mitchell Stephens’ book A History of News there is a whole chapter (chapter 8) devoted […]

under: Comm 455
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Literacy vs. media literacy

Posted by: | February 14, 2016 | No Comment |

Literacy is the ability to read and comprehend. This is a well known concept. We talk about it in class, online, in the newsroom, in politics, and in education. But what is media literacy? Media literacy is the ability to access, analyze, evaluate, and create media. Today it’s easy for people to be media literate… […]

under: Comm 455
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By: Jessica Farley We are unable to escape them. They pop up on television, in magazines, and on billboards during the morning commute. They are everywhere. No, I am not talking about the Kardashians. I’m talking about anti-smoking PSA’s. Educators of media literacy have found a way introduce campaigns against the tobacco industry into the […]

under: Comm 455
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By: Jessica Farley Who doesn’t love a trendsetter? Better yet, who doesn’t want to be a trend setter? When it comes to the founding fathers of media literacy, it is hard to dispute that John Culkin lead the pack. Culkin paved the way for today’s media literacy scholars, and ultimately shifted the way our society […]

under: Comm 455
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According to the Center for Media Literacy, there are five core concepts that must be understood in order to be media literate. These concepts are: 1.  All media messages are constructed. That is simple enough to understand. The messages were not born, they did not grow. Someone had an idea and created a message that […]

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How to improve media literacy

Posted by: | November 10, 2010 | No Comment |

According to medialit.org, there are five key questions that a viewer must keep in mind when evaluating any media. The five key questions are: 1.  Who created this message? If someone is watching a television advertisement, the company responsible for creating that message is evident. When watching        a movie, a viewer can […]

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Why is media literacy important?

Posted by: | October 13, 2010 | No Comment |

We know why it is important to be literate. People who know how to read can learn about the world. They understand that the marks on the paper have meaning. What is media literacy? We don’t need to know how to read to be able to watch television. Going online requires reading. Is that all […]

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